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Design, Usability & Marketing; all essential ingredients to a successful e-commerce site. Attend our Usability seminar and learn how to apply these principles so as to ensure strong brand presence, a high level of customer confidence, intuitive navigation, and a fast, quick-loading site. To be held at SSI Solution, Inc. 376 Crooked Lane, King of Prussia, PA 19406. For directions call 610-272-4884 or 877-591-5141(toll free).
Jenny Smith, the Director of Human Factors for Electronic Ink, will do a presentation on just this very long-overlooked subject. Topics to be covered include: Defining the discipline and its principles; What constitutes a human factor; What makes a Web site usable; Describing and demonstrating techniques for assessing usability; How to assess usability; Outlining approaches for designing usable sites; How to know what users need; etc. To be held at Electronic Ink, One South Broad Street, 20th Floor, Philadelphia, PA 19107.
Bring your URLS for a design critique. Moderated by design guru, Laurie Snyder, your site will be reviewed by attendees and participants alike. The review will assess the following criteria; navigation, usability, aesthetics and appropriateness for your target audience. If you are planning to participate, please submit your Web-accessible URL site to email@example.com no less than five days prior to the event. Reviews will be done on a first come, first served basis. This will be an open forum. To be held at I-site, 15 South 3rd Street, Suite 200, Philadelphia, PA 19106. Phone 215-413-3135, Fax 215-413-3128.
Theta Pavis, editor of Technophilly.com, will moderate this panel discussion. Panelists to include: Andi Buchanan, founder of PhillyMama.com; Penny Chumley, former owner of Night Kitchen, a web design firm/current Executive Producer at i-Frontier; Johanna Hambrose of Electronic Ink; Carol Smith, director TPAC. I-Frontier, 417 North 8th Street, 2nd Floor, Philadelphia, PA 19123. Phone 215-351-0155, Fax 215-351-1571.
*REFRESHMENTS WILL BE PROVIDED
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